FIDES Pura Vida 2025 in Costa Rica
13 November 2025

Semurg Insurance continues to expand its global presence and strengthen partnerships across new and emerging markets. As part of this commitment, we were honored to participate in FIDES Pura Vida 2025, organized by the Federación Interamericana de Empresas de Seguros (FIDES), held in San José, Costa Rica, from 9–12 November 2025.

Bringing together more than 1,500 industry leaders from Latin America, Europe, and around the world, the conference provided an exceptional platform for exchanging ideas, exploring innovation, and fostering collaboration across borders.


Key Themes from FIDES 2025

  • Digital Transformation
    Advancements in automation, AI, and data analytics took center stage, demonstrating how technology is reshaping underwriting, accelerating operational processes, and enhancing claims management.
  • Risk & Innovation
    Discussions highlighted the evolution of regional risk profiles in Latin America and the rapid adoption of innovative insurance solutions designed to meet shifting customer needs and maintain competitiveness.
  • Sustainability & Carbon Neutrality
    A clear commitment to environmental responsibility and long-term sustainability was evident throughout the sessions, aligning with broader global priorities.
  • Strategic Growth Opportunities
    With Costa Rica as host, the event emphasized unlocking new business potential, improving capital flows, and facilitating investment across the Ibero-American insurance markets.

Strengthening Collaboration Across the Americas

FIDES remains a vital platform for connecting insurers, reinsurers, brokers, regulators, and technology providers to build a more resilient, integrated, and forward-looking insurance ecosystem. Beyond the formal program, the conference offered valuable opportunities to engage with peers, strengthen relationships, and explore new avenues for cooperation.


Looking Ahead

We return from Costa Rica inspired by the momentum, ideas, and partnerships emerging from FIDES 2025. Semurg Insurance looks forward to contributing to the development of a modern, sustainable, and technologically empowered insurance sector across the Americas.

Already looking forward to the next year’s event. See you in Madrid!


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